With the help of business-to-business (B2B), companies are able to gain new clients and receive new orders without wasting precious time and energy on marketing or other activities. Thanks to the Internet, it is possible to create relationships with new clients over the Internet. Nowadays, there are many B2B eCommerce websites. Most of these websites were built or are managed via some of the many specially designed platforms. If you are new in this field and you want to take advantage of this sector, our advice is to check our latest B2B eCommerce platform comparison list.
DemandWare is a platform that was designed for retail users. This means that it’s not a perfect example of a B2B platform, but many users will find it useful. DemandWare has a specific system that creates strong relationships with their clients. Keep in mind that if you choose DemandWare for B2B activities, you don’t own the code and you will have to share your data with them and select a hosting solution via DemandWare. This can be a huge downside for many business owners.
Even those who don’t have much experience have heard about Magento. This is an open-source B2B and B2C eCommerce platform with a strong community that’s always prepared to help others. One disadvantage of using Magento is that you can’t expect to manage complex B2B pricing easily. With the right implementation, Magento can be scaled without any hassles. That’s why it is highly recommended to have a good business plan before using any of these platforms.
According to many experts, Bigcommerce is a solid platform which is especially good for beginners. Bigcommerce has a wide range of features that can help business owners expand and promote their business and strengthen their brand. But, all these things come at a price. In other words, you should be prepared to pay more if you are planning on using Bigcommerce.
Finally, users should consider ShoppingCartElite. This is a relatively old B2B eCommerce platform that can take care of all your needs. Thanks to this solution, you can easily track and analyze web traffic, enhance SEO efforts, manage CRM and CMS and do many other things that can help you improve your B2B venture. On top of that, this option comes at a fair price.
We hope that this blog post will help B2B users to find the right platform for their business.
Read more about B2B in the next article.
What Makes Shopify Plus a Great B2B Wholesale Platform
According to many definitions, B2B eCommerce is all about selling, marketing and managing products and services from one company to another in a digital way. Today, B2B eCommerce is one of the fastest growing sectors. That’s why there are so many B2B wholesale platform options available to online and land-based retailers. One of them is Shopify Plus. After the success with their B2C eCommerce platform, Shopify has decided to create a version designed for B2B users. This B2B wholesale platform hosts merchants from all over the world. Thanks to the simplicity and effectiveness of this platform users can sell thousands of products without any hassles. But, what makes Shopify Plus so special?
First and foremost, Shopify Plus has many different features that sellers need like precise on-site search and customizable navigation. Next, it allows users to display reviews and ratings. Thanks to Shopify Plus, it’s easy to include multiple shipping options on your website. The checkout system is faster too. Finally, every user has quick access to the inventory as well as real-time insights. Now let’s analyze these features.
A website without a working on-site search engine is a poor website. Customers want to find what they are looking for right away. If you have a good search option, you will keep the customers happy. Next, numerous studies have shown that B2B customers are looking for genuine content created by other users whenever they are shopping. The same goes for B2C customers. They are interested in reading reviews and analyzing ratings. This is an option that you can utilize if you choose Shopify Plus.
One of the best things about Shopify Plus is the fact that wholesale selling via this platform is easy. Even those who don’t have any technical knowledge and have never been involved in coding or programming can become successful sellers because the process of creating a store is automated. It usually takes just a click or two to upload a product. It is possible to set custom pricing too. In this way, you can rest assured that when the time comes you will be able to expand your business in a smooth way.
B2B eCommerce doesn’t have to be a difficult venture. In order to simplify things and get the most from B2B, our advice is to use reliable B2B wholesale eCommerce platforms like Shopify Plus.